How much traffic does a junk removal website get from Google search?
A typical junk removal website gets about 75 clicks a month from Google's organic results, about 55 of them from people who didn't search the business's name. It shows up for about 790 different non-brand searches a month, but only about 8 of those searches produce a click.
By Justin Hubbard, who runs Adimize and has owned and operated a junk removal and dumpster rental company for over 12 years
Based on 13-24 junk removal and dumpster rental websites, Jul 2025 - Sep 2026
Per website, per month
| Measure | Median | Middle half | Lowest 10% / highest 10% |
|---|---|---|---|
| All organic clicks | 75 | 33-139 | 15 / 217 |
| Non-brand clicks (incl. hidden searches) | 55 | 24-110 | 13 / 148 |
| Non-brand impressions | 8,350 | 3,970-20,030 | 1,440 / 40,350 |
| Different non-brand searches shown for | 793 | 532-1,659 | 203 / 2,826 |
| Different non-brand searches clicked | 8 | 4-20 | 2 / 37 |
How much is people searching your name
About half the clicks Search Console ties to a search (48%, middle half 34%-73%, 17 sites) come from people searching the business's name. Counting the hidden searches, assumed to be non-brand, name searches are about 27% of all organic clicks (11%-34%, 19 sites), from only about 1.5% of impressions.
Short searches plus a town
Searches naming a town are about 54% of non-brand clicks (13 sites). Strip out the town and 'near me', and 71% of non-brand clicks come from a two-word core like 'junk removal' or 'dumpster rental'; truly descriptive long searches are about 8% of visible clicks.
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