Proof
Real systems. Real businesses. Real numbers.
This page isn't a highlight reel. It's a snapshot of how the systems you've read about have been applied in real service businesses. No guarantees. No identical outcomes. Just context.
Operators on Adimize · 25
In their words, on camera.
Real owners. Real businesses. Real results — not testimonials we wrote for them.
William Arn
Owner, Junk Lord Junk Removal and Hauling
“We're spending just about the same amount each month on Google Ads spend, and we're generating twice the amount of leads, if not more, per month.”
Google Ads · At recording: ~2 months · 2x leads, same spend
Read the transcript
Hey, my name is William. I own and operate a business called Junk Lord Junk Removal and Hauling. I reached out to Justin and his team just a couple months ago to run and manage my Google Ads, as well as provide consulting services. And they are fantastic. Justin knows a tremendous amount about this industry and can help you out wherever you need it. And the Google Ads perform fantastically now. We're spending just about the same amount each month on Google Ads spend, and we're generating twice the amount of leads, if not more, per month, because of him and his team. So I definitely recommend you guys reach out to Justin and his team. They do a fantastic job. You definitely will not regret it.
Andrew Crum
Owner, Camo Crew Responsible Junk Removal
“At the end of the year, we've achieved five times return on ad spend throughout the majority of the year.”
Google Ads · At recording: Since Jan 2025 · 5x return on ad spend
Read the transcript
Hey, it's Andrew with Camo Crew Responsible Junk Removal, and we've partnered with Adimize to provide our Google Ads since the beginning of 2025. At the end of 2024, we were abandoned by our previous ad suppliers, who had built our ads inside of their own account, leaving our five-year-old business with no Google Ads history. Early in 2025, we had to start brand new campaigns and get Google to figure out who we were again. But ultimately, at the end of the year now, we've achieved five times return on ad spend throughout the majority of the year, which is really where we want to be on acquiring Google Ads customers. Melissa and the team have been very good to work with. They've offered suggestions on new campaigns, or on adapting the campaigns that we have to fit the season or the competitors that are in our area. So if you're looking for a Google Ads provider that will be responsive and that wants to provide a return on ad spend for you, check out Adimize. Particularly, ask for Melissa. She's been a great partner to work with, and we look forward to continuing to work with them in 2026.
Bailey Stewart
Owner, Blue Bin Dumpster
“I've cut my ad spend down by about 60%. Then the effectiveness of my ads has also almost doubled.”
Google Ads · At recording: 3–4 months · ~60% less ad spend
Est. 2024 | $550K+ Annual Revenue | CO
Read the transcript
Just wanted to jump on here and give a quick shout out to Justin and the team over at Adimize. I've been working with them for probably around three or four months now, and they have been an absolute game changer for me. I use a lot of Google Ads for my dumpster rental company. When I first signed up with them (I was pulling up the numbers a little bit ago), I had seriously spent nine grand on Google Ads. And I'm not a large company. I'm very new, probably only six months old. Being able to work with them, I have cut my ad spend down by about 60%. I think I'm spending about $4,500 now. And the conversions themselves are coming in at about half the cost, or maybe even less. So my ad spend itself has been decreased by half, but the effectiveness of my ads has also almost doubled. It's a little bit hard to quantify, but we just had our first significantly profitable month, and a lot of that I really have to attribute to the team at Adimize. Just on ad spend alone, I think they're saving me around four or five grand. And the effectiveness of the ads is bringing in more business than we've seen to date. So it's been absolutely phenomenal results that they've provided. If you're running a dumpster rental company, you're obviously spending a lot on Google Ads, and it's hard for me to imagine a situation where it wouldn't be worth it. They almost automatically pay for themselves. Even if they were to just clean up your existing campaigns, the optimizations alone would pay for themselves. But the new campaign that they created for me is just blowing everything out of the water. So genuinely, I can't think of a situation where it wouldn't be worth it, especially if you're getting a sizable amount of your business from Google Ads. Don't mean to ramble on, but the experience has been phenomenal, and I would highly recommend it. Thanks.
The numbers, published.
Named clients. Sourced figures. Check them yourself.
- Ads
- SEO
−89%
Google Ads spend, same season, year over year
Grizzly Junk Pros
Stamford, CT · Junk Removal & Dumpster Rental
-89% ad spend. +29% organic clicks. +127% impressions.
- Ads
12×
a $19,485 job against the campaign’s $1,613 spend
JT Junk Solutions
Austin, TX · Junk Removal & Demolition
One demolition job: $19,485 (client-reported). The campaign that found it spent $1,613 all quarter.
- Ads
4.6 → 91.7
calls a month from his Google ads
Haul It Off Junk Removal
Tucson, AZ · Junk Removal
4.6 → 91.7 calls a month from his Google ads. Cost per call $124 → $29, on spend that rose from $573 to $2,696 a month — shown in full.
- Ads
$568 → $116
cost per lead, the prior agency’s quarter vs our latest
Extractors Junk Removal
Long Beach, CA · Junk Removal, Cleanouts & Light Demolition
From $568 a lead to $116.
See all 15 results, plus 15 walkthroughs from inside real ad accounts →
The websites, documented.
Full write-ups: the old site where there was one, every piece of the new one, and why.
- Website
JunkHustle
Palm Beach County, FL
JunkHustle's old site had stock photos, four different starting prices and one broken schema block. We rebuilt it in English and Spanish, kept every old URL, and put one price table behind every page.
- Website
Big Rob's Hauling
Davenport, FL · Central Florida
Big Rob's Hauling earned 118 five-star Google reviews in its first year, and its website showed a count of 90. We replaced a five-page template with 360 indexable pages, English and Spanish, built from the company's own photos, prices and reviews.
- Website
Javi's Dumpster Services
Orlando, FL · Central Florida
The old site had four phone numbers, a price grid with no sizes on it, and thousands of thin pages. The new one has one number, one price list, and 252 pages in English and Spanish that each do a job.
- Website
JunkLimo
Tulsa, OK
JunkLimo's Squarespace site had a one-word title tag, no meta descriptions, no structured data and no city pages. We replaced it with a hand-coded 51-page site that publishes all five load prices and hands them to search engines as structured data.
Reviews · 26
In their words, in writing.
Reviews from clients and the JTs Inner Circle, and praise from operators who've worked with Justin directly.
“Justin's expertise is beyond awesome, so if you are struggling with website creation, AI SEO, Google Business Page, Ads, give the man a shout! He is a wizard when it comes to this stuff!! I thought I had my website figured out when creating it myself with Claude and then Justin came in and showed me how wrong I was lol.”
Michael Miller
Cowboy Site Services
Collin County, TX
“Justin absolutely KILLED a full website and helped bring me up to speed on AI SEO, GBP optimization, and even getting started on Yelp. I thought I had an okay website that took me days to tweak and mess with, and he had one a million times better ready to go in a day. I can't speak enough about how much better I feel about our website…”
Nick LiVolsi
Got Junk NC
Greenville, NC
“I asked him to take a look at my website from a personal and professional standpoint… He reviewed it, gave me pointers on how to improve it as well as how it translates to the customer's eyes and decision making. I ultimately made the decision to go with his idea and created a phenomenal multi-page website for our business.”
Eduardo Soto
ME3 Junk Solutions
College Station, TX
“Then we started working with Justin, and the difference was seriously night and day. He actually listened to what we wanted and made changes as we asked for them. He even wrote an email for us to send to our previous company to help us get our domain back… we had our domain back in less than a day. And within TWO DAYS, Justin had our website built exactly how we wanted it.”
Cole Huber
Missouri Junkers
Moberly, MO
“I’ve spent time and had enough real conversations with Justin to know this isn’t theory, it’s how he actually operates. He’s built a business that runs without him, which is something most owners talk about but never pull off, either because they don’t have the guts or the know-how. That doesn’t happen by accident, it’s built on systems, processes, and discipline. What he teaches is the antidote to vague business advice and shows what it really takes to build something that doesn’t rely on you to survive.”
Casey Walsh
Founder & CEO, Stand Up Guys Junk Removal
Est. 2008 | $10M+ Annual Revenue | GA
“Justin writes like a fellow entrepreneur who's lived through it. His straightforward approach, backed by real experience, makes complicated financial and operational strategies simple and actionable. You can tell he's been in the trenches — and that's what makes this book stand out.”
Barry Hartman
Co-Founder & CEO, 505-Junk
Est. 2011 | $6M+ Annual Revenue | BC
Want results like these?
The proving ground
Grizzly Junk Pros isn't a case study.
Grizzly Junk Pros is not a case study we managed. It’s the business where these systems were built — managing payroll, navigating slow seasons, adjusting demand in real markets, and watching what actually drives booked work.
We still run it. We still spend on ads ourselves. We still test AI-search citations, schema, conversion paths, website behavior — under the same pressure our clients are under. Clients don’t fund our learning curve. They benefit from it.
Built from zero while Justin lived in Stamford, CT. Now operates from two HQs (Stamford + West Haven, CT) without his daily involvement — executed by a trained team following the systems Adimize teaches.
Read the search case study — what we changed, and what we won’t claim yet →
- Built from
- $0 → $2M+
- Operator
- Justin Hubbard
annual revenue, home service operations
Founder, Adimize · Owner, Grizzly Junk Pros
Trusted by
