Business Development

From operators who've worked with Justin

Casey Walsh
Founder & CEO, Stand Up Guys Junk Removal

Anti-agency

This is not coaching. This is not consulting. And it's not for everyone.

This is direct, hands-on business development support for service business owners who already have momentum — and don’t want to make the next set of decisions alone.

If you’re looking for:

Motivation
Reassurance
Generic advice
Someone to “keep you accountable”

This won’t be a fit.

If you’re looking for clear thinking, honest feedback, and operator-level judgment, please keep reading.

Who this is for

Built for owners running real businesses.

This is built for owners who:

·Are operating a business doing $650K+ in annual revenue
·Are making decisions that actually matter
·Feel the weight of payroll, growth, and risk
·Don't want to guess through the next phase
·Value clarity over comfort

This works best when:

·The business is already moving
·There’s real complexity
·The owner is willing to hear what they don’t want to hear

This isn’t about exclusivity. It’s about depth. Below this revenue level, the issues are usually different — and other services in our system are likely a better fit first.

What this actually is

Direct access to judgment — not tactics.

This engagement is about how the business grows, not just how marketing runs.

We work through:

Prioritization (what matters now, not eventually)
Identifying leaks outside marketing
Pressure-testing decisions before they’re expensive
Allocating attention across sales, operations, and growth
Thinking clearly under real constraints

Marketing often comes up — but it’s never isolated from the rest of the business.

What we do together

Working sessions and short feedback loops.

Weekly working sessions:

·One-on-one, scheduled cadence
·No presentations
·No frameworks for the sake of frameworks

We focus on:

·Current bottlenecks
·Upcoming decisions
·Trade-offs you're weighing
·Where momentum is being lost

Between-session guidance:

·Short feedback loops
·Clarifying decisions as they come up
·Preventing bad moves before they happen

This is about staying ahead of problems — not reacting to them later.

Why this exists (and why it's scarce)

Judgment is the bottleneck.

I’ve built and scaled a service business to the point where I’m no longer in day-to-day operations. It took years.

I’ve made the mistakes. I’ve chased the wrong priorities. I’ve learned where growth actually breaks down.

This offer exists because there’s a point where:

Tactics aren’t the issue
Effort isn’t the issue
Information isn’t the issue

Judgment is.

That’s what this engagement provides.

Because of the depth involved, availability is intentionally limited.

What this is not

Setting expectations clearly.

This is not:

A mastermind
A course
A Slack group
A “check-in” call
Outsourced execution

You are still the operator.

I’m not here to run the business for you. I’m here to help you think clearly as you move forward and avoid the mistakes that cost most people time and money.

How this fits with other services

Stands alone. Layers powerfully.

Some clients come into this engagement with execution services already running. Some don’t.

This can stand on its own.

When layered with:

…this engagement ensures those efforts are aligned with the actual direction of the business — not just performing in isolation.

Most business problems aren’t solved by more information. They’re solved by better decisions made sooner.

This engagement exists for owners who understand that — and are ready for it.

How to proceed

Application only.

This is application-only. Not because it’s exclusive — but because fit truly matters.

If alignment makes sense:

We’ll outline scope
Confirm expectations
Discuss availability

If it doesn’t:

You’ll leave with clarity either way

There’s no pressure to proceed.

Custom engagements start at $5,000/month. Scope depends on your business, current bottlenecks, and how deeply you want to operate together.

Apply for Business Development How we work

Apply for Business Development. You’ll be asked a few questions to confirm fit.
How we work. Process, expectations, boundaries, and what partnering together actually looks like.

Apply

Apply for Business Development.

Justin reads every application personally and responds within 48 hours. If we're not the right fit, we'll tell you that too.

Name

Email

Phone

Business name

Website URL

City / State

Business type

Annual revenue

Business Development is a fit for operators doing $500K+ in annual revenue.

Years in business

Team size (employees + 1099s)

Current monthly marketing budget

All-in: ads, agencies, tools, contractors.

What are you trying to achieve in the next 12 months?

Revenue, growth, systems, distance from day-to-day — what matters most?

What’s your biggest constraint right now?

The thing actually blocking you. Be specific — “too many leads, can’t close them” vs “not enough leads” are different problems.

What have you tried before that didn’t work?

Agencies, hires, courses, coaches, software — what didn’t deliver?

Why now? Why Adimize?

What’s prompting you to act now? And what about how we think aligns with where you want to go?

Justin reviews every application personally. Response within 48 hours.

By submitting this application, you agree to our Terms of Service and Privacy Policy.

Operator-level guidance.