How do customers find a junk removal company's Google Business Profile?
Mostly by searching for the service, not the business name: searches for the business's own name are only about 19% of the searches that show a junk removal profile. About 85% of profile views come from Google Search rather than Maps, and about two-thirds come from phones.
By Justin Hubbard, who runs Adimize and has owned and operated a junk removal and dumpster rental company for over 12 years
Based on 19-21 Google Business Profiles, Oct 2025 - Sep 2026
Where profile views come from
| Source | Share of views (median) | Middle half |
|---|---|---|
| Google Search | 85% | 75%-88% |
| Google Maps | 15% | 12%-25% |
| Phones | 66% | 60%-70% |
| Desktop | 34% | 30%-40% |
What people searched (non-branded)
| Search theme | Median share of non-branded searches | Profiles |
|---|---|---|
| 'junk removal' | 54% | 17 |
| 'near me' / 'nearby' | 17% | 18 |
| 'service', 'company' or 'business' | 6.4% | 18 |
| Trash, garbage or rubbish service | 5.3% | 15 |
| Dumpster or roll-off | 5.0% | 14 |
| Junk pickup, haul away, junk haulers | 2.1% | 14 |
| Hauling | 1.2% | 14 |
| Price words | 1.2% | 14 |
| A specific item | 0.8% | 12 |
| Cleanouts | 0.1% | 10 |
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